Legal
Privacy Policy
Welcome to the privacy policy of luvvicare.com (or luvvi.care). This policy explains what data we collect, why we collect it, and what your rights are in relation to it.
Latest update: December 28, 2025
01Summary
Analytics data
When you visit luvvi.care, we use Plausible Analytics to measure public website traffic without cookies, persistent identifiers, or cross-site tracking. Our cookie banner also asks whether you agree to Google Analytics cookies. Google Analytics is not loaded unless you give your consent.
With the help of trusted third parties, we use the following data to understand how the public site is used:
We use this data for Analytics only. You can change or withdraw your Google Analytics cookie choice at any time through the cookie settings, and you are welcome to contact the Owner with any question.
Data you give to us
You may provide Personal Data freely, for example when you submit a request through a form on this Website. You can manage your privacy preferences at any time, and you are welcome to contact the Owner with any question.
02Owner and Data Controller
Luvvi Sàrl
Rue Adrien-Lachenal 261207 Geneva - Switzerland
Owner contact email
privacyofficer@luvvicare.com03Types of Data collected
Among the types of Personal Data that this Website collects, by itself or through third parties, there are:
Complete details on each type of Personal Data collected are provided in the dedicated sections of this privacy policy or by specific explanation texts displayed before Data collection.
Personal Data may be freely provided by the User, or, in case of Trackers and the related Usage Data, collected through analytics tools. Plausible Analytics measures public website traffic without cookies, persistent identifiers, or cross-site tracking. Google Analytics is activated only after the User gives consent via the cookie banner. Only strictly necessary technical data may also be processed without consent, where permitted by law.
Google Analytics cookies and related Usage Data are never mandatory: declining or withdrawing consent through the cookie banner has no effect on your ability to browse and use the Website. Where the Website asks you to provide other Data, for example to respond to a request you submit through a form, failure to provide it may make it impossible for us to handle that request.
Any use of Cookies or other tracking tools by this Website or by third-party services used by this Website serves the purpose of providing the Service required by the User, in addition to the purposes described in this document and in the Cookie Policy.
Users are responsible for any third-party Personal Data obtained, published or shared through this Website.
04Mode and place of processing the Data
The Owner takes appropriate security measures to prevent unauthorized access, disclosure, modification, or unauthorized destruction of the Data. The Data is processed using computers and IT enabled tools, following organizational procedures related to the purposes indicated. It is processed at the Owner's operating offices and in other places where the parties involved in processing are located. Unless specified otherwise, Personal Data is processed and stored for as long as required by the purpose it was collected for and may be retained longer due to legal obligations or consent.
05The purposes of processing
The Data concerning the User is collected to allow the Owner to provide its Service, comply with legal obligations, respond to enforcement requests, protect its rights and interests, detect malicious or fraudulent activity, and perform analytics.
- Analytics
06Detailed information on the processing of Personal Data
Analytics
The services in this section enable the Owner to monitor and analyze web traffic and can be used to keep track of User behavior. Plausible Analytics is used for cookieless, aggregated public website measurement. Google Analytics is activated only after the User has given consent through the cookie banner, and is not loaded if consent is declined or later withdrawn.
Plausible Analytics
Plausible Analytics is a privacy-friendly web analytics service. It is used to measure public Website traffic without cookies, persistent identifiers, cross-site tracking, or targeted advertising.
Personal Data processed: Usage Data; Number of Users; Session statistics.
Service provided by: Plausible Analytics - Data Policy.
Google Analytics 4
Google Analytics 4 is a web analysis service provided by Google LLC. It is activated only after consent has been given through the cookie banner and is not loaded if consent is declined or later withdrawn. When active, Google uses the Data collected to track and examine the use of this Website, prepare reports on its activities, and share them with other Google services.
In Google Analytics 4, IP addresses are used at collection time and then discarded before Data is logged in any data center or server.
Personal Data processed: number of Users; session statistics; Trackers; Usage Data.
Service provided by: Google LLC - Privacy Policy - Opt out.
08Further Information for Users in the European Union
Legal basis of processing
The Owner may process Personal Data if Users have given consent, if processing is necessary for a contract or pre-contractual obligation, if processing is necessary for legal compliance, public interest, official authority, or legitimate interests pursued by the Owner or a third party.
For Plausible Analytics cookieless public website measurement, the legal basis is the Owner's legitimate interest in understanding and improving the Website. For Google Analytics cookies and the related Usage Data, the legal basis is the User's consent, given through the cookie banner and withdrawable at any time; if consent is not given, Google Analytics processing does not take place.
Retention time
Unless specified otherwise, Personal Data is processed and stored for as long as required by the purpose it was collected for and may be retained longer due to applicable legal obligations or based on consent.
GDPR rights
- Withdraw consent at any time.
- Object to processing of Data.
- Access, verify, rectify, restrict, delete, or receive a copy of Data.
- Lodge a complaint before the competent data protection authority.
Requests to exercise User rights can be directed to the Owner through the contact details in this policy and will be answered within the timeframe required by law.
09Further information for Users in Switzerland
This section applies to Users in Switzerland and supersedes any divergent or conflicting information contained in this privacy policy for such Users.
- Right of access to Personal Data.
- Right to object to processing, including requests to restrict processing, delete or destroy Personal Data, or prohibit specific disclosures to third parties.
- Right to receive Personal Data and have it transferred to another controller.
- Right to ask for incorrect Personal Data to be corrected.
10Further information for Users in Brazil
This section applies to all Users in Brazil under the Lei Geral de Proteção de Dados (LGPD). We process personal information only when we have a legal basis, including consent, legal or regulatory compliance, contract performance, public policy, studies using anonymized personal information where possible, protection of health, protection of life or physical safety, legitimate interests, credit protection, or exercise of rights in legal proceedings.
Your Brazilian privacy rights
- Confirm processing activities and access your personal information.
- Rectify incomplete, inaccurate, or outdated personal information.
- Request anonymization, blocking, portability, or elimination where permitted by law.
- Receive information about consent, sharing, and automated decision criteria.
- Revoke consent, oppose unlawful processing, or lodge a complaint with the ANPD or consumer protection bodies.
11Further information for Users in the United States
This section applies to Users who are residents of US states with applicable privacy laws, including California, Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Nevada, Delaware, Iowa, New Hampshire, New Jersey, Nebraska, Tennessee, Minnesota, Maryland, Indiana, Kentucky, Rhode Island and Montana.
Internet or other electronic network activity information
Personal Data processed: Trackers; Usage Data; Number of Users; Session statistics.
Purpose: Analytics. Sold or Shared: No. Targeted Advertising: No. Third parties: Plausible Analytics; Google LLC.
What are the sources of the Personal Information we collect?
We collect the above-mentioned categories of Personal Information, either directly or indirectly, from you when you use this Website. For example, you directly provide your Personal Information when you submit requests via forms on this Website. You also provide Personal Information indirectly when you navigate this Website, where Personal Information about you may be observed and collected through Plausible Analytics cookieless measurement and, only after consent through the cookie banner, Google Analytics. Finally, we may collect your Personal Information from third parties that work with us in connection with the Service or with the functioning of this Website and its features.
Your US privacy rights
- Request confirmation, access, correction, deletion, or a portable copy of Personal Information.
- Opt out from Sale, Sharing, Targeted Advertising, or profiling where applicable.
- Limit use or disclosure of Sensitive Personal Information where applicable.
- Exercise privacy rights without discrimination.
To exercise these rights, contact us using the details in this policy. We may need to verify your identity before responding.
12Additional information about Data collection and processing
Legal action
The User's Personal Data may be used for legal purposes by the Owner in court or in the stages leading to possible legal action arising from improper use of this Website or related Services.
System logs and maintenance
For operation and maintenance purposes, this Website and third-party services may collect files that record interaction with this Website or use other Personal Data, such as IP Address, for this purpose.
Changes to this privacy policy
The Owner reserves the right to make changes to this privacy policy at any time by notifying Users on this page and, where technically and legally feasible, through contact information available to the Owner.
13Definitions and legal references
- Personal Data or Personal Information
- Any information that directly or indirectly allows for the identification or identifiability of a natural person.
- Usage Data
- Information collected automatically through this Website or third-party services, including technical request, browser, device, visit and navigation details.
- User
- The individual using this Website.
- Data Processor
- The person or organization that processes Personal Data on behalf of the Controller.
- Data Controller or Owner
- The person or organization that determines the purposes and means of processing Personal Data.
- Cookie
- Cookies are Trackers consisting of small sets of data stored in the User's browser.
- Tracker
- Any technology that enables tracking by accessing or storing information on the User's device.
Legal information
This policy has been prepared based on provisions of multiple legislations. It relates solely to this Website, if not stated otherwise within this document.
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